HKM Future Xplorer

The decisive step ahead!


Our methods:

  • „Going upstream“: Research along the entire value chain, starting from the basic research
  • „Trickle-down“ effect: Observation of trends in premium markets and derivation of predictions for the mass market
  • „Experts & Innovators“: Use of expertise by neutral experts as well as progress-oriented consumers
  • „Co-Creation“: Generating product ideas together with creative, progressive consumer („prosumers“) – among others the use of online discussion and design platforms
  • „Trend Research“: Use of existing trend studies and enrichment through our own research

HKM FutureXplorer


you get:
  • A simulation of your innovation process
  • Guidelines for your product development
  • From conception through development
  • To prototype testing
Example projects:
  • Project „Future Mobility“ – how does the mobility behavior in European cities change?
  • Project „Digital Car“ – which infotainment features will we need in our cars in the future?
  • Project „Baking Trends“ – which food will we prepare in the oven in the future? How? What does this mean for the preparation of food on the stove, in the steamer, microwave, etc.?

Your contact@hkm:

Dieter Scholven
Research Consultant

@ Dieter Scholven

+49 40 / 60 994 - 0

Department:
Strategy


also in our range of services:

hkm configurator plus

Configurator


excellent support throughout the entire product life cycle:

market

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development

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test phase

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launch phase

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marketing

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cx

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